ObservePoint Solution Demo (2 Minutes)
See an overview of ObservePoint’s Digital Governance solution in action.
Privacy Compliance Solution Demo (3 Minutes)
Privacy Compliance from ObservePoint helps you keep your customer data safe.
The Migration Process from Adobe DTM to Adobe Launch
What Are Piggybacking Tags and What Threats Do They Pose?
Piggybacking tags are enough to keep the compliance officer or attuned marketer up at night. But what threat do they really pose? Learn more about piggybacking tags in this post.
Best Practices for Building & Maintaining a Digital Governance System
Special guest Jenn Kunz, Consultant at 33 Sticks, joins the conversation on how to build and maintain a digital governance system.
Page Details Use Cases
When you drive traffic from your site to those of your partners or affiliates, ensure that it’s being tracked correctly and the user experience is good with ObservePoint’s Page Details report.
The Elusive Data Layer: What Is It and Why Do I Need One?
Pull the data layer out of obscurity and into the light, exposing both the technical components as well as the business value of investing in one.
GDPR Compliance: Tactical Steps for Companies to Prepare
This article discusses how companies can achieve GDPR compliance through five tactical steps to update your data governance practices.
CMP: Adoption & Market Share Analysis
Cameron Cowan, Sr. Director of Product Strategy, and Mike Fong, Sr. Manager of Product GTM, discuss the adoption, implementation completeness, and functionality of CMPs and more trending topics.
Consent Management Platforms: Adoption & Market Share Analysis
We wanted to know how mature organizations are in Consent Management Platform adoption, which CMPs have the bulk of the market share, and what the differences are between the US and the EU.
Transatlantic Data Privacy
Guest speaker Jeff Wheeler, Head of Product, Didomi, joins the discussion on transatlantic data privacy regulations.
Why You Need ObservePoint
Understand the problems facing digital governance and see how ObservePoint enables you to make better decisions with better data, increase testing efficiency, and ensure privacy compliance.