Why You Need ObservePoint (EMEA)
Understand the problems facing digital governance and see how ObservePoint enables you to make better decisions with better data, increase testing efficiency, and ensure privacy compliance.
How to Conduct an Adobe Analytics Audit [21 Point Checklist]
Discover 21 tips to improve your Adobe Analytics implementation and analytics data. Download your free copy.
The Digital Governance Framework: Understanding & Implementing a Digital Governance Solution
In The Digital Governance Framework we outline how to test your tech to ensure accurate data collection and insights, audit cookies and tags for compliance, and find customer journey interruptions.
From Customer Experience to Customer Loyalty: Great Digital Experiences Start With Accurate Analytics Data
This eBook outlines 5 steps for building better online experiences, with a focus on ensuring data accuracy.
How to Successfully Migrate Your MarTech in 4 Phases
Learn how to migrate or implement a new tag management system, analytics solution, or other technology in 4 phases.
Data Protection Compliance [Recap]
This article summarizes a presentation by Clint Eagar and Ted Sfikas, talking about the need to prepare for GDPR and some of the main ways to do so.
Catch Analytics Errors Before They Happen: Proactive Data Governance
Analytics tools can easily break when moving between dev environments. Avoid broken analytics by applying proactive data governance during development.
What GDPR Experts Are Saying About Compliance
This article offers insights from GDPR experts on some of the top threats, opportunities and extra trends to watch out for.
The Top Google Analytics Use Cases
Google Analytics is the most readily available web analytics solution on the market. Learn the top Google Analytics use cases for
Your Tagging Plan: From Strategy to Set-up to Scalability in 7 Steps
Learn how to establish and deploy a robust tagging plan across analytics teams and organizations in this blog post.
5 Pillars of a Successful Website Tagging Strategy
Build a robust, dynamic tagging strategy so your data collection efforts are successful.
Dark Pattern Privacy Fines and How to Avoid Them
The GDPR has fined Google and Facebook for dark patterns. See how they affect privacy compliance and what you can do to avoid them.