And answer questions such as:

• How many unique cookies are being set?
• Which cookies are 1st party or 3rd party?
• Where do the cookies initiate?
• Which tags are being loaded on my pages?
• Are my “primary” tags present on all my pages?
• Where are my tags initiating?
• Are there specific links on the pages I want them on?
• Are any of my pages broken?
• Do I have parameters that are being stripped due to redirects?
• What kind of Javascript files are on my site?
• Are my Javascript files changing?