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Episode Summary:
- Cookie Initiators & Origin stories are patent-pending features that allow you to easily pinpoint exactly where a cookie came from. This includes the technologies that set the cookie, as well as the exact line of code where the cookie originated.
- This makes it infinitely easier to remove or alter cookies that are behaving outside the parameters of your CMP, or were perhaps added to your site inadvertently
- This is vital to maintaining a robust privacy program at your company
- This feature is now available in audits and in journeys
Watch the webinar for detailed how-to’s on these new, patent-pending features!